Approach

Change that holds.

Our method is the Holdfast Method™, built on international best practice in behavioural science: one peer-reviewed model that brings together 19 established models of behaviour change, adapted by Luminair Systems for local government. It works across three layers.

People

Can they do the right thing? Is it easy? Do they want to?

Programs

What you run to change it, from education and prompts to incentives, enforcement and changes to the setting.

Policy

The services, event conditions, contracts and local laws that hold the change in place.

How it works

Diagnose. Prioritise. Make it second nature.

Delivered through the Holdfast Method™, across people, programs and policy.

01 · Diagnose

Build your Lever Map

On-the-ground observation at your sites and events, short conversations with residents, visitors and organisers, mystery visits, and your existing weighbridge, contractor and program data, mapped against the programs you already run.

You receive: your Lever Map. The programs you already run, mapped against what’s driving the behaviour and who holds each lever, ranked by likely impact, with a per-person baseline separating everyday load from visitor and event peaks.

02 · Prioritise

Set your Priority Levers

A short, costed list of the changes that will shift the most tonnes, usually adjustments to programs you already run, with owners, targets and measures linked to your Waste Reduction and Recycling Plan.

You receive: your Priority Levers, trialled on a site or event and ready for your team to act on, with support to build them into services, event conditions and contracts.

03 · Make it second nature

Track the shift

Re-measure against your baseline to confirm the behaviour has changed, not just the tonnage, then compare sites, events and suburbs over time.

You receive: your Ideas to Impact Map, a results review and an optional annual benchmark.

Prove it at one site. Then roll it out.

Your own field staff are trained to run behaviour observations at each site and event every quarter. Results feed your Ideas to Impact Map and leaderboard, comparing every site against its own starting point, so the cost per site falls as you grow.

How it works across your council →

The Ideas to Impact Map

One line of sight from idea to result.

Council’s quarterly decision tool. It shows what to scale, what to refine and what to stop, in tonnes and dollars.

Ideas

A holding bay for ideas from your staff, partners and community.

Initiatives

What’s in play this quarter, each with expected tonnes and cost.

Impact

Cumulative results, ready for your executive, councillors and plan review.

Leaderboards change behaviour too.

What gets compared gets improved. When organisers, venues and suburbs see how they rank, they do more of what the leaders do.

Prove it small. Scale it with confidence.

Every event, venue and precinct is a test bed. Trial reusables, container recovery, bin placement or prompts before committing a budget.

How to engage

Start free. Prove it small. Keep it going.

Tools tested in real pilots with State agencies, venues and councils. Your team runs them; we keep them current and benchmarked.

Free

Start here

Waste spend calculator. Test whether your spend is keeping pace with your tonnes and targets.

Your waste spend snapshot. A one-page summary of your calculator results, ready to take to your executive or council.

Try the calculator

Pilot

The Tipping Point pilot

One site, precinct or event, over 4 to 8 weeks. Prove it small before you scale it.

Your baseline. Everyday load versus visitor and event peaks, per person.

Your Lever Map. What drives the behaviour, and who holds each lever.

Your Priority Levers. The changes with the best return, trialled and measured.

From $22,000

Ask about a pilot place

Annual licence tools

Improve and sustain

From $2,000 a year · each tool priced individually

Ideas to Impact Map. Your quarterly decision tool: every idea, every initiative and its impact in tonnes and dollars.

Leaderboard and benchmarking. Site to site, event to event and region to region.

Field observation kit. Training and tools for your own staff to run quarterly behaviour observations at sites and events.

Organiser champion kit. Onboarding, guidance and a results card after every event.

Local supplier list. Sustainable suppliers organisers can actually find.

ResponsibleSponsor framework. Sponsorship conditions and impact reporting that reward results.

Event sustainability guide and ISO 20121 pathway. Practical guidance and upskilling for organisers and suppliers, ahead of Brisbane 2032.

Talk to us about licensing →

Tell us what you’re seeing.

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